UNITED STATES VIRGIN ISLANDS TARGETS TEXAS TRAVELERS

For Immediate Release 

Source: United States Virgin Islands Department of Tourism

Contact: Luana Wheatley + 1 340 774-8784
lawheatley@usvitourism.vi 

Bevan Springer + 1 201 861-2056
bevan@marketplaceexcellence.com 

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From left: Entrepreneur Sherilyn K. Smith-Rudolph and public relations consultant Terry Allen with Commissioner Beverly Nicholson-Doty in Dallas, Texas.
Photo credit: Eva Coleman

UNITED STATES VIRGIN ISLANDS TARGETS TEXAS TRAVELERS

U.S. VIRGIN ISLANDS (June 3, 2016) – The United States Virgin Islands Department of Tourism is taking steps to ensure that the Territory’s tourism offerings are top of mind for Texas travelers.

Commissioner of Tourism Beverly Nicholson-Doty reported that recent visits to Dallas and Houston helped generate greater awareness about the special appeal of St. Croix, St. John and St. Thomas, as she met with members of the media, as well as a number of Virgin Islanders in both markets.

During the visit, the Commissioner met with media houses such as American Way and Celebrated Living (American Airlines’ in-flight magazines), El Heraldo News, The Houston Chronicle and Private Clubs Magazine, a luxury/lifestyle magazine targeting affluent travelers. She also hosted media, Virgin Islanders and influencers at receptions at Chocolate Secrets, owned by St. Croix native Pam Eudaric in Dallas, and the Caribbean-themed Calabash Island Eats restaurant in downtown Houston.

“In the past year, we welcomed more than 30,000 visitors from the Lone Star State and we look forward to building on this momentum with targeted initiatives in the marketplace,” said Commissioner Nicholson-Doty. 

As early as next week, members of the Department of Tourism, along with representatives from the private sector, will meet with travel agents, meeting planners and Virgin Islands Tourism Ambassadors in Houston and Dallas, as part of a four-day sales blitz.

Along with New Jersey, Massachusetts, Florida and New York, Texas is one of the top five domestic markets for the U.S. Virgin Islands. Commissioner Nicholson-Doty is hopeful that visitor arrivals will continue to grow this summer with new nonstop United Airlines flights from Houston to St. Thomas (four days a week), and from the east coast with daily flights from Washington Dulles to St. Thomas. 

Four leading travel and lifestyle writers from the Houston area traveled with the Commissioner on United Airlines on Saturday for the launch of the new summer flights from George Bush Intercontinental Airport. 

PHOTOS:

1) Kevin Knight of Urban Excursion Weekend (left) with journalist Sondra Roney at the Dallas reception. https://goo.gl/09sxMJ . Photo credit: Eva Coleman

2)  Ryan Joseph of St. Croix entertained Dallas attendees with musical excellence.  https://goo.gl/HWlYmz . Photo credit: Eva Coleman

3) From left: James Brock, features editor of PaperCity Houston and Angela Shah, freelance writer (Dallas Morning News and Houston Chronicle), were two of the writers who departed on the United Airlines flight on Saturday to the Territory.  https://goo.gl/7N63Lo 

4) The Department of Tourism was recognized by the Houston Virgin Islands Association represented by President Carol Cuffy (right) and Vice President Rosie DeCastro Williams (left). https://goo.gl/OD7ZhH    

 

For more information about the United States Virgin Islands, go to VisitUSVI.com, follow us on Twitter (@USVITourism) and become a fan on Facebook  (www.facebook.com/VisitUSVI). When traveling to the U.S. Virgin Islands, U.S. citizens enjoy all the conveniences of domestic travel – including on-line check-in – making travel to the U.S. Virgin Islands easier than ever. As a United States Territory, travel to the U.S. Virgin Islands does not require a passport from U.S. citizens arriving from Puerto Rico or the U.S. mainland. Entry requirements for non-U.S. citizens are the same as for entering the United States from any foreign destination. Upon departure, a passport is required for all but U.S. citizens.  

ENDS